We all know that the digital marketing landscape changes so much and so frequently that it’s almost impossible to imagine what the future of digital marketing is and what does it offer in terms of opportunities.
During the last year or two, we’ve seen new technologies, a backlash of sorts in social media, and influencer marketing from its early days as a viable and powerful marketing channel in its own right.
Marketers still face a landscape disrupted by the pandemic. And that’s not all – between new business models, new technological applications, and regulatory changes, what worked for your digital marketing strategy in the past might not work today.
Our 2022 Marketing PredictionsSo basically, there are 2 major trends in the digital marketing industry everyone will be talking about. The first is very obvious which is for Content Marketing . Before the pandemic, startup founders and B2B SaaS marketers would first consider buying after believing on social media ads. Now, they are looking down on content marketing. Why? Because Google told us through algorithm in which content marketing is the best way to rank for buyer search. The second trend is AI-generated content. We will begin to realize the opportunity of an AI-driven content marketing strategy. If 60-70% of the content we create goes unused, with the help of AI it begin to force us to reconsider what we create and why.
5 Top Digital Marketing Trends for 2020
- The Rise Of AI
- The Rise Of Micro-influencer Marketing
- Voice-Powered Everything
- Video Overtaking All Other Digital Channels
KCMS Is Here For Best Digital Marketing Services
In an increasingly connected world, your approach to marketing must be just as integrated and best. We also work on customized solutions for your business by working with marketing tools and technology, while keeping the focus on end-user experience.
We help you to grow and boost your digital marketing strategy. We are here to help and grow your business. Reach out today to connect with us and get started!